The Florida Attorney General has accused Netflix of data tracking children and selling the information to advertisers.
\n\nIn a lawsuit filed this week, Attorney General James Uthmeier claimed that Netflix misled consumers by claiming it would remain ad-free while refraining from collecting user data.
\n\n“Netflix’s representations that it would remain ad-free, refrain from collecting and integrating user data, and design kids profiles to protect children were made at the highest levels of the company,” the lawsuit says. “But behind the scenes, Netflix was accumulating years of consumer data and building the behavioral-surveillance infrastructure that it would ultimately deploy for its advertising business in November 2022.”
\n\nIn a statement, Uthmeier added that parents need to protect their children’s privacy.
\n\n“This lawsuit is about parents, because it’s parents who should oversee the privacy of their kids, not a big tech company that’s profiting despite public safety. Parents, not streaming corporations need to direct the upbringing of children,” he said.
\n\n“Netflix takes our members’ privacy seriously,” the streaming giant said. “We comply with privacy and data‑protection laws everywhere we operate and have dedicated safeguards in place for kids who watch content on Netflix. This lawsuit lacks merit and we intend to vigorously defend…
Original source: https://www.breitbart.com/tech/